About

Briloner Leuchten GmbH is a leading German lighting manufacturer with around 260 employees. Renowned for its innovative lamps and smart lighting solutions, Briloner distributes its products across Europe via major retailers and marketplaces such as Amazon UK and OTTO, catering to both consumer and retail customers.
 

Challenge

As Briloner expanded its product portfolio, documentation demands grew more complex. Manuals were created in Word and Excel, making updates slow and inconsistent. Product details had to be manually entered, layouts lacked standardization, and legal or safety changes required editing dozens of files individually. Onboarding new contributors was equally time-intensive, limiting Briloner’s ability to keep pace with the speed and quality expectations of platforms like Amazon and OTTO.

    “Before Pergamon, we wrote manuals in Word and Excel. It took too long, the layout was inconsistent, and we were unable to find additional technical writers in the market to meet our growing demand. With Pergamon, we can train non-experts quickly to create a professional-looking manual in one sitting.” 

— Oilver Rupp, Chief Product Officer

Solution

To address these challenges, Briloner implemented Pergamon as a centralized documentation platform. The goal was to reduce manual work, improve oversight, and ensure manuals could meet the demands of fast-moving marketplaces like Amazon and OTTO. Pergamon allowed Briloner’s product teams to stay in control of content quality while automating time-consuming steps and simplifying collaboration across departments.

• AI-powered questionnaire to generate first-draft manuals

• Centralized dashboard for visibility and version control

• Automated translations into key EU languages

• One-click exports in PDF, InDesign, or XML

Results

Since onboarding Pergamon, Briloner has shifted to a streamlined documentation process: what once took days now takes minutes. Updates apply centrally and content stays consistent. Manuals are now multilingual and formatted without outside design or translation costs.

• 70% faster manual creation and revisions

• Standardized layout across all product manuals

• Centralized version control and workflow visibility

• Rapid onboarding of new manual creators

     “We still bring product expertise, but no longer spend hours formatting or updating. Pergamon gives us the speed and oversight we needed — while preserving our quality standards.”

— Oilver Rupp , Chief Product Officer